AUSBLICK Sets the Trend: Premium and Modern Ethnic Wear for Men Now Available Direct to Retail Customers


 From a trusted wholesale manufacturer to a retail powerhouse, AUSBLICK redefines men’s ethnic fashion in India

Mumbai, India — With 15 years of excellence in the ethnic menswear industry, AUSBLICK is proud to announce its strategic expansion into the retail segment, bringing its celebrated craftsmanship and modern designs directly to consumers across India. Known for supplying over 400+ wholesalers with premium men’s kurtas and ethnic garments, AUSBLICK is now opening its doors to individual customers seeking modern, stylish, and affordable ethnic wear.

For over a decade, AUSBLICK has built its reputation as a reliable and innovative manufacturer of men’s kurtas. Specializing in a wide variety of fabrics, fits, and contemporary designs, the brand has consistently delivered on both quality and affordability. Now, with the launch of its retail offerings, AUSBLICK aims to make a lasting impression on the youth and adult male audience looking for stylish traditional wear with a modern twist.

A New Chapter in Ethnic Fashion

“Since 2015, our focus has been on producing top-quality kurtas for wholesalers. But over the last year, we recognized a growing demand from retail buyers who wanted access to the same great products,” said a spokesperson from AUSBLICK. “We’re excited to meet this demand by offering premium and budget ethnic menswear that blends tradition with today’s fashion sensibilities.”

The move into retail is part of AUSBLICK’s larger business strategy to establish itself as a household name in India’s ethnic wear market. With the competition heating up from brands like Diwas, Vastramay, Shasak, and Sojanya, AUSBLICK is setting itself apart by offering stylish men’s kurtas that are both fashion-forward and price-conscious.

                  

Why AUSBLICK Stands Out

With an eye on quality, AUSBLICK combines traditional craftsmanship with contemporary designs, making it the go-to destination for ethnic fashion that speaks to today’s generation. Whether you're looking for a kurta for a festive celebration, a wedding, or daily wear, the brand ensures every piece is crafted with precision, comfort, and style.

Some of the standout features of the brand include:

  • A wide collection of men’s kurtas suited for all occasions.
  • A unique focus on modern styles with ethnic roots, designed specifically for India’s young and adult male demographics.
  • Unmatched pricing, offering premium looks without the premium cost.

The brand’s online store, www.ausblickshop.com, is designed to offer a seamless shopping experience, with easy navigation, detailed product descriptions, and a commitment to customer satisfaction.

From Bulk to Boutique: Catering to All Needs

While the retail line is now live and thriving, AUSBLICK continues to honor its roots in wholesale. The company remains a trusted supplier for bulk orders, offering competitive pricing and consistent quality for retailers across the country.

With over 400 wholesalers as satisfied partners, AUSBLICK’s manufacturing infrastructure is well-established, scalable, and equipped to meet the growing demand from both wholesale and retail customers.

Crafting a Cultural Movement

AUSBLICK’s mission goes beyond just selling garments—it aims to redefine how Indian men perceive ethnic wear. No longer limited to special occasions, kurtas are now being styled for everything from casual Fridays to evening gatherings. The brand’s modern cuts, color palettes, and breathable fabrics cater to this shift, making ethnic wear a staple in every Indian man’s wardrobe.

The Future of AUSBLICK

Looking ahead, AUSBLICK has ambitious plans to further segment its product lines into premium and budget categories, ensuring that fashion is accessible to all without compromising on style or quality. The brand also plans to launch exclusive collections during major Indian festivals, targeting the festive shopping surge with curated looks and limited-edition designs.

With a rich history of craftsmanship, a growing customer base, and a clear vision for the future, AUSBLICK is poised to become one of India’s most beloved ethnic menswear brands.

Visit Us Today

To explore the full collection and experience the future of ethnic men’s wear, visit www.ausblickshop.com. Whether you’re shopping for yourself or your store, AUSBLICK has something for everyone—crafted with tradition, styled for today.

MediaContact:
Email: info@ausblickshop.com
Website: www.ausblickshop.com